Dana Harvey

Dana Harvey

Dana Harvey, Founder of Verve360 Media, is a skilled marketing and communication professional with over 15 years marketing, public affairs and event management experience in the media, healthcare, non-profit, real estate and advertising industries.

Dana has been passionately providing strategic project management and marketing expertise to organizations, B2B & B2C local businesses and start-ups through her company and these days she loves developing digital marketing plans, generating brand experiences and placing media buys for clients such as General Motors, StyleLine Magazine, National Sisters Network, Kumar for Congress and BT O'Brien Group.

Dana had most recently served as the Marketing & Sponsorship Director for The Taubman Company at Great Lakes Crossing Outlets and prior to that as the SVP Government & Public Affairs for the Public Lighting Authority of Detroit, where she served as the chief Community Strategist for one of the largest nation's largest city-wide LED lighting conversion project, leading communication, municipal outreach and community engagement for over 300,000 residents spanning 160 square miles. Her career also included leadership as the Consumer Marketing Director for Detroit Media Partnership, where she developed and executed marketing and branding strategies for the Detroit Free Press, The Detroit News and StyleLine Magazine. Through that position, she also served as the Race Director for the Detroit Free Press Marathon, a 26,000 runner, 4,000-volunteer, 100-exhibitor, four-day event through the streets of Detroit and Ontario.

Dana is an MBA graduate of the Ilitch School of Business at Wayne State University and a Michigan State University undergraduate alum.

She is the proud mother of two kids, her son Tre, a junior at Northern Michigan University and her daughter Payton, a freshman at the University of Michigan...and two furbabies, Bella and Wiley.

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